Document Type

Closed Project

Publication Date

Fall 2016

Instructor

Ron Khormaei

Course Title

Strategic Planning in Engineering Management

Course Number

ETM 525/625

Subjects

Almadar Corporation -- Strategic planning, Business -- Planning, Almadar Corporation -- Management

Abstract

This paper intends to describe and define a strategic plan for Almadar Corporation. The primary means of delivering Almadar’s strategy will be through the presentation of the following items: Almadar’s vision, mission, goals, value propositions, market segmentation, marketing plan, operations plan, product plan, a short term technology roadmap, financial plan, and finally a strategic map. This paper will end with a recommendation and conclusion of Almadar’s Corporate strategy.

Description

This project is only available to students, staff, and faculty of Portland State University

Persistent Identifier

http://archives.pdx.edu/ds/psu/21339

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