Published In

Societies

Document Type

Article

Publication Date

9-2022

Subjects

Adults -- Bioengineering, Biotechnology -- consumer perception, Consumers -- Demographics -- Federal legislation, Food -- food labels, Food organisms, Food packaging, Genetic modification, Genetically engineered organisms, Genetically modified organisms, genetically modified organisms (GMOs), Government agencies

Abstract

Genetically modified (GM) foods have been commercially available in the US for more than two decades, yet Americans know very little about them. With the implementation of the National Bioengineered Food Disclosure Standard of 2016, food manufacturers will be required to disclose the presence of GM ingredients in their food products. How food manufacturers communicate with consumers about GM ingredients may have consequences for public understanding of GM technology. In Study 1, we explore how food manufacturers characterize GM ingredients within their food products on SmartLabel, a digital disclosure website established by the Grocery Manufacturers Association. In Study 2, we test the effect of those characterizations on perceived risks and benefits of GM food. Overall, we find that varying characterizations of GM ingredients do not significantly affect perceived risks and benefits. Post hoc analyses suggest that knowledge of GM technology and moral evaluation of GM technology significantly predict perceived risks and benefits. Implications for the public communication of GM technology are discussed.

Rights

Copyright (c) 2022 The Authors

Creative Commons License

This work is licensed under a Creative Commons Attribution 4.0 International License.

DOI

10.3390/ soc12050133

Persistent Identifier

https://archives.pdx.edu/ds/psu/38534

Included in

Communication Commons

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