Document Type

Closed Project

Publication Date

Winter 2010


Robert Dryden

Course Title

Advanced Engineering Economics

Course Number

ETM 535/635


Soccer -- Economic aspects -- South Africa, World Cup (Soccer) -- Economic aspects -- South Africa, World Cup (Soccer) -- Management


In this study, we seek to evaluate the costs and outcomes of hosting the World Cup by South Africa in 2010. The study is important because South Africa is going to be the first African country to host this big and awesome event and therefore it poses a lot of challenges for the country. It is also going to set a precedent for future selections of third-world host countries. Beside the political mileage, South Africa could financially benefit tremendously from the event as millions of spectators would come into the country to support their national football teams. Many South African businesses are going to be affected and trade is going to be at the center stage in deciding whether South Africa benefits and loses from this big one-off event.

The vastness of investment by South Africa in this event makes it imperative that a pre-event evaluation be done in order to facilitate a working model for proper implementation. Such an evaluation would shed light on critical activities that may need cost savings to optimize benefits. The event is so big that it will affect many businesses not only during the event but for some time following the event, and for this reason it is important that the study looks beyond the event and makes projections on the likely outcome instead of the immediate output. The projection time will be assumed to be five years, although our team believes some outcomes will outlive the five-year period.


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This project is only available to students, staff, and faculty of Portland State University

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