Document Type


Publication Date

Winter 2015


Antonie J. Jetter

Course Title

Technology Marketing

Course Number

ETM 555


Sleep disorders


More than 70 million Americans suffer from some form of sleep disorder. REMzen is a new startup company looking to take on the burgeoning wearable market-space with an advanced sleep mask capable of precision sleep cycle monitoring, deep analytics that provide meaningful real-life coaching for better sleep, and the only sleep-cycle driven light therapy wake up on the market. REMzen benefits begin day one by monitoring your sleep and waking you up utilizing natural light therapy at the optimal moment in your sleep cycle. Wake up feeling refreshed and ready; gone are the groggy, abrupt awakenings of alarm clocks, ripping you from a deep sleep state.


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