This document is the marketing plan for NUIA eyeCharm for Kinect which is an eye tracking technology solution form 4tiitoo, a startup Company in Munich. First, the background and the logic behind eye tracking technology is described and the rest of the document will focus on the marketing plan of this product.
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Alluhibi, Asem; Brown, Neil; Chaichi, Nina; Ha, Jejung; and Jahromi, Shabnam Razeghian, "Marketing Plan for NUIA eyeCharm for Kinect: An Eye Tracking Solution from 4tiitoo" (2013). Engineering and Technology Management Student Projects. 423.