Document Type

Closed Project

Publication Date

Winter 2012

Instructor

Timothy Anderson

Course Title

Operations Research

Course Number

ETM 540/640

Subjects

Medical devices -- Selling, Medical devices -- Distribution -- Mathematical models, Strategic planning, Operations research

Abstract

Our model uses the DEA methods to attempt to model the efficiency of a diverse medical sales group with coverage throughout the entire United States. Cross-efficiency scores were used to predict the allocation of an upgrade product by using demographic information as inputs and previous sales history as an output. A network model was applied to ensure that no geographical reason was over-represented in the distribution. This provides a combined model which appears to be a good ‘coarse filter’ and could potentially help make future sales decisions. A Sales Team Efficiency versus Turnover Matrix as created to act as a final check to evaluate the network model results using standard DEA efficiency and the kit distribution by Sales Office.

Description

This project is only available to students, staff, and faculty of Portland State University

Persistent Identifier

http://archives.pdx.edu/ds/psu/22113

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