"Open Innovation at P&G" by Baraa Abudawod

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Engineering and Technology Management Student Projects

Title

Open Innovation at P&G

Authors

Baraa Abudawod, Portland State University

Document Type

Closed Project

Publication Date

Summer 2011

Instructor

Dilek Cetindamar

Course Title

Technology Management Practives Across Borders

Course Number

ETM 510

Abstract

This research paper explores P&G’s “Connect & Develop” open innovation initiative. The objective is to discuss the impacts, challenges and problems of implementing an Open Innovation initiative inside a well-known corporate such as P&G.

Description

This project is only available to students, faculty, and staff of Portland State University.

Persistent Identifier

http://archives.pdx.edu/ds/psu/22255

Citation Details

Abudawod, Baraa, "Open Innovation at P&G" (2011). Engineering and Technology Management Student Projects. 671.
http://archives.pdx.edu/ds/psu/22255

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