Robert Harmon & Antonie Jetter
Front End Management for New Product Development
ETM 543/MKTG 548
My research paper seeks to clarify when is it most advantageous to apply an Agile development method to the new service development process, and how to create a decision model to assist managers in selecting the correct method for each phase of the new product development life cycle.
Rosenberg, Greg, "Using an Agility Scorecard" (2009). Engineering and Technology Management Student Projects. 814.