Document Type

Project

Publication Date

Fall 2009

Instructor

Robert Harmon & Antonie Jetter

Course Title

Front End Management for New Product Development

Course Number

ETM 543/MKTG 548

Abstract

My research paper seeks to clarify when is it most advantageous to apply an Agile development method to the new service development process, and how to create a decision model to assist managers in selecting the correct method for each phase of the new product development life cycle.

Rights

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Persistent Identifier

http://archives.pdx.edu/ds/psu/22865

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