Document Type

Closed Project

Publication Date

Winter 2018


Antonie Jetter

Course Title

Technology Marketing

Course Number

ETM 555/655


Autonomous vehicles -- Marketing, Autonomous vehicles -- Design and construction, Technology -- Marketing, Autonomous vehicle industry -- Strategic planning


The purpose of this marketing plan is to create the strategy for Comma Two, a self-driving car kit through gathering and analyzing the product, competitors, customers, and market of the newness of technology, self-driving car. The team designs this plan based on marketing practices and concepts to accomplish our goal and objective for the next five years.


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This project is only available to students, staff, and faculty of Portland State University

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