Document Type

Closed Project

Publication Date

Spring 1997

Instructor

Tugrul Daim

Course Title

New Product Development

Course Number

EMGT 510

Abstract

The purpose of this individual paper is to present my findings on what kind of a factor that innovativeness plays in new product development. The method used for this short study includes gathering data from industry leaders that is supported by quantitative measurement. This paper explores the establishment of trends that can be measured for cause and effect rather than merely gathering comments or opinions from industry observers.

Description

This project is only available to students, staff, and faculty of Portland State University.

Persistent Identifier

http://archives.pdx.edu/ds/psu/25008

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