Document Type


Publication Date

Winter 2021


Charles Weber

Course Title

Strategic Management of Technology

Course Number

ETM 526


Contact tracing (Epidemiology) -- Technological innovations, Technology -- Management, COVID-19 (Disease) -- Singapore


The emergence of the COVID-19 virus and global health pandemic has sparked a rapid need for new digital solutions. Singapore took a strategic lead by paving the path towards innovating digital contact tracing (DCT) technologies to contain the spread of the virus. The nation’s expedited response and model for DCT has shown to be one that many countries can take example from, regardless of experiencing hurdles in gaining sufficient user uptake initially. The concerns surrounding data security and privacy has fueled the movement for DCT technologies. With the vast majority of the population being involved, many aspects need to be factored in by decision makers for effective deployment. This research provides an extensive literature review on Singapore’s government and their implementation of TraceTogether as a DCT application during COVID-19. An external and internal analysis is conducted to evaluate the strengths, weaknesses, opportunities, and threats of TraceTogether while noting supplemental factors that need to be considered in a PESTLE analysis. This study can contribute as a case study and be applied to further research on the effectivity of DCT technologies during or after the COVID-19 pandemic.


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