Title
Document Type
Closed Project
Publication Date
Fall 2016
Instructor
Ron Khormaei
Course Title
Strategic Planning
Course Number
ETM 525
Subjects
New products, Business planning, Cast-iron industry -- Strategic planning, Cast-iron -- Marketing -- Planning
Abstract
The FINEX Cast Iron Cookware Company was established in 2013 to create locally-made, heirloom-quality cast iron skillets that incorporate design innovations. The ETM 525/625 project team researched FINEX and developed a complete strategy that defined company values and included a new vision, mission, profitability goal, and strategies to achieve that goal.
Persistent Identifier
http://archives.pdx.edu/ds/psu/21338
Citation Details
Arzola, D. Eric; Eaton, Jennifer; and Smith, Michael, "FINEX 2017 Strategy" (2016). Engineering and Technology Management Student Projects. 33.
https://pdxscholar.library.pdx.edu/etm_studentprojects/33
Description
This project is only available to students, staff, and faculty of Portland State University