In this class we were asked to select a company and develop a technology roadmap. The company we selected was Boeing because of our interest in the topic and the amount of information that is available through websites, magazines, and journals. The methodology that was used to analyze the aircraft industry was Porter’s Five Forces. This helped us to focus our efforts as we brainstormed market drivers for our roadmap.
Bottjen, Philip; Danskin, Rodney; Pham, Harry; and Pham, Larry, "Boeing: Meeting Customer's Needs, Now and Future Engineering & Technology Management" (2013). Engineering and Technology Management Student Projects. 435.