Publication of this open access book was funded in part by the Portland State University Library’s Open Access Fund.
Audio-visual education, Teaching Aids and devices, Social aspects, Educational games, Social justice and education
This Open Access book tracks the latest trends in the theory, research, and practice of entertainment-education, the field of communication that incorporates social change messaging into entertaining media. Sometimes called edutainment, social impact television, narrative persuasion, or cultural strategy, this approach to social and behavior change communication offers new opportunities including transmedia and digital formats. However, making media can be a chaotic process. The realities of working in the field and the rigid structures of scholarly evaluation often act as barriers to honest accounts of entertainment-education practice. In this collection of essays, experienced practitioners offer unique insight into how entertainment-education works and present a balanced view of its potential pitfalls. This book gives readers an opportunity to learn from the successes and mistakes of the experts, taking a behind-the-scenes look at the business of making entertainment-education media.
© The Editor(s) (if applicable) and The Author(s) 2021. This book is an open access publication.
This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.
Locate the Document
Frank L.B., Falzone P. (eds) Entertainment-Education Behind the Scenes. Palgrave Macmillan, Cham.