Document Type

Closed Project

Publication Date

Fall 2004


Dundar Kocaoglu

Course Title

Management of Engineering and Technology

Course Number

EMGT 520/620


Airbus Industrie -- Management, Technological innovations, Airbus Industrie -- Strategic planning, Boeing Company -- Management, Boeing Company -- Strategic management


This paper compares and contrasts the strategy and policy issues that drive the two main rivals in the global commercial aircraft industry: Airbus and Boeing. Each company is analyzed along four metrics: its historical context, its leadership, the external forces acting on it, the internal forces affecting it from within.

Note: The presentation associated with this report is included here as a supplemental file.


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