Document Type
Closed Project
Publication Date
Fall 2000
Instructor
Dundar Kocaoglu
Course Title
Management of Engineering and Technology
Course Number
EMGT 520/620
Abstract
Introduction:
This paper discusses AT&T and its strategies in the cable Internet service provider. It is organized into parts as follow. The AT&T Overview will be presented information in the area as follow: - History of AT&T - Origins - Organization - Over all product of AT&T - AT&T Broadband Access provider Cable modem Products competition AT&T@HOME Cable Internet Service Products Strategy The Analysis part of the paper focuses on AT&T strategies in the area of: - Acquisition Strategy - Partnership Strategy S.W.O.T analysis Porter’s Five force The Critical Issues Conclusion
Rights
In Copyright. URI: http://rightsstatements.org/vocab/InC/1.0/ This Item is protected by copyright and/or related rights. You are free to use this Item in any way that is permitted by the copyright and related rights legislation that applies to your use. For other uses you need to obtain permission from the rights-holder(s).
Persistent Identifier
http://archives.pdx.edu/ds/psu/24285
Citation Details
Cangur, Olgay; Cosmedy, Ferry; Maneesri, Rattiya; Pfeifer, Matthias; Poopair, Sunnithi; and Tungkawachara, Jirasak, "Strategic & Policy Issues: AT&T@HOME" (2000). Engineering and Technology Management Student Projects. 1808.
http://archives.pdx.edu/ds/psu/24285
Comments
This project is only available to students, staff, and faculty of Portland State University