Strategic Planning in Engineering Management
The Indian motorcycle has been revived after having slept for over four decades. 1999 was their first production year, and every one of the 1,100 motorcycles produced were sold. A strategic analysis of the present organization is preformed, an aggressive yet realistic set of organizational goals is projected for 2005 and a strategic plan is laid out to get there.
Aunyakamol, Pakdee; Couturier, Laurent; Lertsathitphong, Kiatiporn; and Olive, Leonard, "Indian Motor Cycles: Strategic Planning in the New Millenium" (2000). Engineering and Technology Management Student Projects. 1925.