Document Type

Closed Project

Publication Date

Spring 2015

Instructor

Antonie J. Jetter

Course Title

Technology Marketing

Course Number

ETM 555/655

Abstract

The purpose of this Marketing Plan is to analyze current marketing and industry analysis, opportunities and threats, marketing objectives and strategy specified in terms of the four Ps, action programs, so that it is possible for Tesla to better understand the market in which they operate, their future direction, and the means to obtain support for new initiatives.

Rights

In Copyright. URI: http://rightsstatements.org/vocab/InC/1.0/ This Item is protected by copyright and/or related rights. You are free to use this Item in any way that is permitted by the copyright and related rights legislation that applies to your use. For other uses you need to obtain permission from the rights-holder(s).

Comments

This project is only available to students, staff, and faculty of Portland State University

Persistent Identifier

http://archives.pdx.edu/ds/psu/21594

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