Document Type
Closed Project
Publication Date
Winter 2012
Instructor
Timothy Anderson
Course Title
Operations Research
Course Number
ETM 540/640
Subjects
Medical devices -- Selling, Medical devices -- Distribution -- Mathematical models, Strategic planning, Operations research
Abstract
Our model uses the DEA methods to attempt to model the efficiency of a diverse medical sales group with coverage throughout the entire United States. Cross-efficiency scores were used to predict the allocation of an upgrade product by using demographic information as inputs and previous sales history as an output. A network model was applied to ensure that no geographical reason was over-represented in the distribution. This provides a combined model which appears to be a good ‘coarse filter’ and could potentially help make future sales decisions. A Sales Team Efficiency versus Turnover Matrix as created to act as a final check to evaluate the network model results using standard DEA efficiency and the kit distribution by Sales Office.
Rights
In Copyright. URI: http://rightsstatements.org/vocab/InC/1.0/ This Item is protected by copyright and/or related rights. You are free to use this Item in any way that is permitted by the copyright and related rights legislation that applies to your use. For other uses you need to obtain permission from the rights-holder(s).
Persistent Identifier
http://archives.pdx.edu/ds/psu/22113
Citation Details
Ball, Larry; Bidasaria, Ritu; van Blommestein, Kevin C.; Cho, Yonghee; Nambwenya, Jared; and Nickeson, Matt, "Medical Device Sales Distribution Model" (2012). Engineering and Technology Management Student Projects. 553.
http://archives.pdx.edu/ds/psu/22113
Comments
This project is only available to students, staff, and faculty of Portland State University