Document Type

Closed Project

Publication Date

Winter 2012

Instructor

Timothy Anderson

Course Title

Operations Research

Course Number

ETM 540/640

Subjects

Medical devices -- Selling, Medical devices -- Distribution -- Mathematical models, Strategic planning, Operations research

Abstract

Our model uses the DEA methods to attempt to model the efficiency of a diverse medical sales group with coverage throughout the entire United States. Cross-efficiency scores were used to predict the allocation of an upgrade product by using demographic information as inputs and previous sales history as an output. A network model was applied to ensure that no geographical reason was over-represented in the distribution. This provides a combined model which appears to be a good ‘coarse filter’ and could potentially help make future sales decisions. A Sales Team Efficiency versus Turnover Matrix as created to act as a final check to evaluate the network model results using standard DEA efficiency and the kit distribution by Sales Office.

Rights

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Comments

This project is only available to students, staff, and faculty of Portland State University

Persistent Identifier

http://archives.pdx.edu/ds/psu/22113

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