Document Type
Closed Project
Publication Date
Fall 2007
Instructor
Charles Weber
Course Title
Engineering and Technology Management
Course Number
ETM 510
Abstract
Apple Computer‟s strategic move towards consumer products has been a great success for the company. The i-Pod sales have grown to over $100 million since it‟s release in 2001, making it one of the best music players according to consumer reports. Since the inception of the iPod, music CD sales have dropped drastically, while the flash memory industry has grown exponentially. In this report an attempt was been made to determine, if the innovation of the i-Pod can be termed as a Killer application.
Persistent Identifier
http://archives.pdx.edu/ds/psu/22829
Citation Details
Majid, Tariq, "A Study of the iPod as a Killer Application for the Music Industry" (2007). Engineering and Technology Management Student Projects. 950.
http://archives.pdx.edu/ds/psu/22829
Description
This project is only available to students, faculty, and staff of Portland State University.