First Advisor

Meredith James

Date of Award


Document Type


Degree Name

Bachelor of Fine Arts (B.F.A.) in Graphic Design and University Honors


Art + Design




Fashion -- United States -- 20th century, Counterculture -- United States -- 20th century, Nineteen sixties, Clothing and dress, Subculture, Tailoring, Dressmaking




In this paper, I attempt to examine the fashion of three dominant subcultures within the American Counterculture movement of the 1960s--the Youthquakers, Mods, and Hippies--before discussing my project that was synthesized from this research; three outfits, one representing each subculture, that I had sewn using vintage and vintage-inspired patterns, fabrics, and notions. While I myself was not alive during the 1960s, my interest in the aesthetics associated with the decade were my motivation for trying my hand at creating period-accurate clothing using techniques and materials that would have also been used at this time. This essay is the documentation of the process I had undergone in an attempt to answer the question, "What were the influences behind the Youthquake, Mod, and Hippie movements, and can the unique clothing of each of these subcultures still be faithfully replicated today?"


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