Presentation Type
Presentation
Conference Track
Other
Description
Does your website sometimes seem like a dumping ground for information that no one really reads? Do you wonder how to tie your website to your library’s mission and goals? A good content strategy can be a powerful tool to help you create a purpose-driven, useful, and engaging website, but most books and articles about content strategy are focused on the business world. This presentation will translate the business-speak of content strategy guidelines into a practice that works for libraries. A good content strategy can help you create a website attuned to your library’s goals, that helps you teach your students to find and use information effectively.
Rights
© Copyright the author(s)
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Start Date
2-13-2015 1:15 PM
End Date
2-13-2015 2:00 PM
Persistent Identifier
http://archives.pdx.edu/ds/psu/20155
Subjects
Library Web sites -- Planning, Academic libraries -- Strategic planning, Web sites -- Management
Website as Classroom: Content Strategy for Libraries
Does your website sometimes seem like a dumping ground for information that no one really reads? Do you wonder how to tie your website to your library’s mission and goals? A good content strategy can be a powerful tool to help you create a purpose-driven, useful, and engaging website, but most books and articles about content strategy are focused on the business world. This presentation will translate the business-speak of content strategy guidelines into a practice that works for libraries. A good content strategy can help you create a website attuned to your library’s goals, that helps you teach your students to find and use information effectively.
