First Advisor

Brenda Glascott

Date of Award

Summer 8-9-2023

Document Type

Thesis

Degree Name

Bachelor of Arts (B.A.) in Business: Business Technology & Analytics and University Honors

Department

Business

Language

English

Subjects

New business enterprises, Real estate business, Experiential learning

DOI

10.15760/honors.1439

Abstract

This University Honors review thesis is based on my business capstone which revolved around developing a strategic road map for the startup company Trackxi. Trackxi is a real estate tech startup aiming to streamline transactions using a patent-pending visual online platform. The platform is similar to companies such as Asana but provides a more linear representation of real estate transaction steps, equal to a long visual chain with blocks representing next steps. The platform also caters to independent real estate agents, as more established real estate agents usually have in house solutions. Our team also continually interfaced with the client through roughly weekly meetings with the entire class, where my team presented.

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Persistent Identifier

https://archives.pdx.edu/ds/psu/40861

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