First Advisor

Zafrin Rahman

Date of Award

Winter 3-1-2024

Document Type

Thesis

Degree Name

Bachelor of Science (B.S.) in Business: Business Technology & Analytics and University Honors

Department

Business

Language

English

Subjects

Education, Business Practices, Small Business, Advertising, Collaboration, Community

DOI

10.15760/honors.1475

Abstract

This review thesis walks through the business capstone process which is a hands-on experience with a local business client. The business client, Company A, is an arts and education program that has reached out to the School of Business's capstone class to help them improve their reach to potential customers and find alternative funding other than student tuition and donations. To achieve these goals, our group conducted several analyses and thorough research combined with our existing business education. Our findings and final recommendations are shown in presentations and a final report that the business client can utilize for their future improvements.

Persistent Identifier

https://archives.pdx.edu/ds/psu/41501

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