Sponsor
Nohad A. Toulan School of Urban Studies and Planning
First Advisor
Greg Schrock
Term of Graduation
Summer 2022
Date of Publication
8-10-2022
Document Type
Thesis
Degree Name
Master of Urban Studies (M.U.S.)
Department
Urban Studies and Planning
Language
English
Subjects
City promotion -- Oklahoma -- Tulsa -- Case studies
DOI
10.15760/etd.8055
Physical Description
1 online resource (v, 56 pages)
Abstract
Cities do not exist in a vacuum. They are in constant competition for talented, educated individuals and growing, innovative businesses -even if that competition is not explicit or specific. Traditionally cities have been left with two economic development paths to help diversify their economies: attract talent but without jobs, or attract business but without a strong talent pool. However, due to technological advancements, exacerbated by the pandemic, a new and growing workforce that can work from anywhere has emerged, remote workers. This talent pool shifts traditional economic development attraction strategies from city to industry to city to talent.
Many remote worker attraction strategies have been deployed throughout the US in an attempt to capture remote workers. However, only one, Tulsa Remote, designed its program in a way that integrates remote workers into the community. So far, Tulsa Remote has successfully recruited 1,300 remote workers in four years. This paper investigates the strengths and weaknesses of the Tulsa Remote program. The findings indicate 1) that the Tulsa Remote program is replicable. The strengths of Tulsa Remote, particularly the planning behind its community integration programs, can be adopted and executed elsewhere. 2) Marketing place-based amenities to remote workers should be conducted authentically.
Rights
In Copyright. URI: http://rightsstatements.org/vocab/InC/1.0/ This Item is protected by copyright and/or related rights. You are free to use this Item in any way that is permitted by the copyright and related rights legislation that applies to your use. For other uses you need to obtain permission from the rights-holder(s).
Persistent Identifier
https://archives.pdx.edu/ds/psu/38755
Recommended Citation
Padilla, Kristen J., "An Analysis of the Strengths and Weaknesses of the Tulsa Remote Program, As an Effective Economic Development Strategy" (2022). Dissertations and Theses. Paper 6188.
https://doi.org/10.15760/etd.8055