Technology in Practice. Your Virtual Brand

Authors

Meredith G. Farkas, Portland State UniversityFollow

Published In

American Libraries

Document Type

Article

Publication Date

3-1-2010

Subjects

Online identities, Job hunting, Online social networks

Abstract

In this article the author suggests that prospective librarians must establish a positive online identity and presence as part of the job search process. She proposes that individuals assess themselves as a brand to be marketed. She points to the influence of personal profiles on online social networks such as Facebook and Twitter on employer hiring decisions.

Description

Article appears in American Libraries (http://americanlibrariesmagazine.org/)

Persistent Identifier

http://archives.pdx.edu/ds/psu/7298

Citation Details

Farkas, M. (2010).Technology in Practice. Your Virtual Brand. American Libraries, 41(3), 28.